It’s time for PATA to get a new strong and determined leader. With Mr. Noor Ahmad Hamid the PATA Executive Board is hoping to have achieved it.
Starting October 1, Mr. Noor will lead the Bangkok-based member organization hosted by the Thai government with a focus on supporting travel and tourism in the Asia Pacific region.
PATA Chairman Peter Semone says:
“Today marks the inauguration of a transformative journey led by Noor. With unwavering determination, he will forge a path of agility and responsiveness within PATA. Brace yourselves for the remarkable achievements we anticipate under his leadership during this exciting period of growth,” says the Chairman of PATA, Peter Semone.
Mr. Semone will be a speaker at WTN’s global discussion tomorrow on the threat to tourism after the Maui Fires.
In the World Tourism Network Discussion, Mr. Semone will point out PATA’s 30 years of commitment to tourism risk, crisis, and resilience in the Asia Pacific.
For more information and registration for the WTN Zoom event click here)
PATA Executive Board appoints Mr. Noor as the new PATA CEO
The Executive Board is profoundly impressed by Noor’s illustrious track record in catalyzing organizational change within associations, elevating membership engagement and value, and executing strategic visions with precision. Without a doubt, PATA stands to reap the bountiful fruits of his talents as we embark on a journey to revitalize PATA, enhancing our association’s relevance, efficacy, and efficiency as the leading voice of travel and tourism in the Pacific Asia region.
Join me in extending a heartfelt welcome to Noor as he becomes an integral part of the PATA family. With utmost confidence, I believe that under his visionary leadership and bolstered by your unwavering support, we shall fortify PATA, bestowing enhanced membership benefits and contributing to the emergence of a more resilient, responsible, and sustainable travel and tourism industry throughout the Pacific Asia region.
Who is PATA CEO, Mr. Noor Ahmad Hamid?
Travel and tourism are very much a part of Noor Ahmad Hamid’s DNA.
He began his career at the Malaysia Tourism Promotion Board, where he served for more than 16 years in various departments, including Public Relations, Marketing, Domestic Promotion, and Convention.
He was also based in their Los Angeles, USA office for four years. Following this experience, Noor ventured into the corporate world, joining an events management company specializing in international sporting events.
He later joined a government-affiliated company focused on hospitality and tourism investment. In 2009, Noor joined the International Congress and Convention Association (ICCA) as the Regional Director of Asia Pacific where he served for 11 years gaining enormous experience in the nuances of not-for-profit association management.
During his tenure, membership in Asia Pacific grew substantially, resulting in the region being ICCA’s largest. During the COVID-19 pandemic, Noor worked with the Malaysia Convention and Exhibition Bureau as Chief Operating Officer, playing a key role in the recovery of Malaysia’s business events industry and helping to win major bids for Malaysia.
Noor is well-recognized for his contributions to the industry, both in the region as well as globally. In 2022, he was inducted into the Events Industry Council Hall of Leaders, the most prestigious award in the global business events industry.
In 2018, he received the China MICE Leaders Award from Meetings and Conventions China for his contributions to the Asia Pacific region.
World Tourism Network congratulates PATA and Mr. Noor
World Tourism Network Chairman Juergen Steinmetz congratulated Mr. Noor and PATA saying: “As a PATA member myself, I am impressed with this decision by the PATA board. WTN is looking forward to working with PATA and Mr. Noor. We’re pleased to see a global leader with such a background and experience leading this important organization. We also thank PATA for its support for our upcoming summit TIME 2023 in Bali on September 29 and would be pleased to welcome Mr. Noor as our guest in Bali, alongside our partner PATA Indonesia.”
